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This Privacy Policy (“Policy”) governs the collection, use, holding and processing of personal data in connection with your use of the KEF website at www.kef.com (“Website”) and the KEF Speakers Mobile Application (“App”), both of which are operated by GP Acoustics International Limited, as well as the collection of your personal data at KEF’s Physical Locations (defined below) by GP Acoustics International Limited, its subsidiaries and affiliated companies as listed under Section 14 of this Policy (collectively referred to below as “KEF”, “we”, “us” or “our”). Please also refer to Section 14 for our contact details.

We have certain legal obligations under the laws and regulations of the countries in which we collect, use, hold and/or processes your personal data.  This Policy is designed to provide you with information on how and why we gather your personal data, the type of personal data we collect, what we use them for, when we might disclose them and how you can manage your personal data.  If you are accessing and using the Website and/or the App from and/or visiting KEF’s Physical Locations outside the European Economic Area (“EEA”), by accessing and/or using the Website, downloading and/or using the App, as well as providing your personal information to us at KEF’s Physical Locations and via email correspondences outside the EEA, you are accepting our Policy below.  If you do not agree to the terms of this Policy, please stop accessing or using the Website, or downloading or using the App, and do not provide your personal information to us whether through the Website, the App, at KEF’s Physical Locations, email correspondences or otherwise.  If you are accessing and using our Website and/or App from within the EEA (i.e. including an EU Member State), or if you visit KEF’s Physical Locations and/or send email correspondences to us within the EEA, please refer to Section 13 of this Policy which applies in conjunction with the remaining Sections of the Policy.

If you are less than the age of majority in the country where you live, and:

- if you are accessing and using the Website and/or the App from and/or visiting KEF’s Physical Locations outside the EEA, you must have a legal representative such as a parent or guardian accept this Policy on your behalf.

- if you are accessing and using the Website and/or the App from and/or visiting KEF’s Physical Locations within the EEA, please refer to Section 13.1 of this Policy which applies in conjunction with the remaining Sections of the Policy.

We reserve the right to change the provisions of this Policy at any time and you should review the terms of this Policy from time to time.  We will alert you that changes have been made by indicating on this Policy the date it was last updated and by publishing a notice regarding such changes on the Website and/or the App and/or by sending notifications to you via the App.  Your continued use of the Website, App and/or KEF’s services following the posting or notification of changes to these terms will mean you accept those changes. If you have any questions about this Policy, you should contact us at data@kef.com.

1. What and how personal data is collected from you

We generally collect two types of data from you: “Personal Data” and “Non-Personal Data”. 

“Personal Data” is any information that can identify a person individually and includes, without limitation, name, e-mail and/or postal address, telephone number, user name, password, date of birth, gender, credit card number, billing and/or other contact information.  Personal Data may be supplied to us at various instances including, without limitation, when you register for a membership account or purchase products as a guest on the Website, register and/or use the App, when you purchase goods or use our services at the KEF Physical Locations, as well as through other means such as those listed in section 1.1 below.

“Non-Personal Data” includes “aggregate” and/or automatic information, which is data collected about the use of the Website or App or about a group or category of users from which individual identities or other individually identifiable information has been removed.  This Policy does not restrict or limit our collection, use and provision of Non-Personal Data.

1.1 Collection of Personal Data

The following are the most common situations when we may collect and store your Personal Data, and by using the Website and/or App and/or visiting KEF Physical Locations, you agree to us collecting your Personal Data through the following means, although these means are not exhaustive:

-    registration to use the App and/or Website;
-    browsing, using, purchasing products, signing-up for KEF’s newsletters through the App and/or Website and/or otherwise using KEF’s services through the App and/or Website
-    visiting KEF’s point of sale locations and marketing campaigns (such as KEF Music Gallery, other KEF retail shops and pop-up stores, and other events and exhibitions) (“KEF Physical Locations”);
-    visiting KEF’s social media platforms, including but not limited to KEF’s Website, Facebook or Instagram page) and creating user-generated contents on those platforms (such as comments, discussions, likes, private messages, etc.);
-    submission of surveys and/or event questionnaires (e.g. via webforms on the Website) and entry into sales promotions;
-    registration for product warranties and maintenance services;
-    request for customer service or other assistance on the App and/or Website.
-    contacting us by email,  post, fax or any other means of communication

We may also collect your Personal Data from social media sites: when you log in to use the App or Website or accesses KEF’s social media platforms (such as KEF’s Facebook or Instagram pages) using your Facebook or other social media accounts, we may collect the Personal Data that is made available to us on that page or account including your account ID / username, profile, mobile number and other information and activities about you on Facebook and/or other social media accounts. However, we will endeavour to comply with the privacy policies of the corresponding social media platform and will only collect and store such Personal Data that we are permitted to collect by these social media platforms. 

In order for you to register for an account on our Website, you must provide us with your name, email address and password, or else you may not be able to sign up for such account.  If you wish to purchase products on our Website, you must also provide us with your postal address, telephone number and payment verification information.  Otherwise, we will not be able to process the order for you.

If any Personal Data provided by you do not belong or relate to you but to a third party, you hereby agree and confirm that you have provided a copy of this Policy to the third party to whom the personal data belongs or relates, who has read and agreed to all terms in this Policy, and that you have authority from such third party to provide the relevant personal data from us.

1.2 Collection of Non-Personal Data

When you use the App and/or Website, we and/or our data processors (which process non-personally identifiable data on our behalf) may keep an activity log that does not identify you individually and cannot be used to identify the identity of any particular visitor of the App and/or Website.  Generally, we collect and store the following categories of data, which shall be considered Non-Personal Data to the extent that they do not fall within the definition of “Personal Data” under any laws applicable to our collection, holding, processing and/or use of your personal data: to the extent that the laws of certain jurisdictions treat this “Non-Personal Data” as Personal Data (for example under EEA Member State laws), KEF will comply with those laws, as described elsewhere in this Policy.

-    device information about your mobile or other device that you use to access the App and/or Website. This information may include the device name, IP address of your device, your device’s operating system and version, your router name SSID (service set identifier), the type of mobile Internet browser you use, the browser’s type and configuration, the geo-location information and other unique device identifiers of the device accessing the App and/or Website, browsing preferences such as region, language settings, etc., as well as the App version accessed by you;

-    device information about the speaker linked to the App and/or Website and/or linked to the device that you use to access the App and/or Website. This information may include the MAC (media access control) address, SSID and firmware of such speaker, as well as the speaker sound and volume settings;

-    information about your use of the App and/or Website including without limitation the specific actions you take on the App and/or Website, the number of new or returning visits, statistics on the pages visited and referred, a reading history of the pages you have viewed, search terms used and search results, error and crash statistics, traffic data (such as time and date of access),

-    information about the music played through the App, such as the names of music tracks and type of media files that have been played, name of media server, music source, playback time, etc.

We may collect, use and share to third parties (including those specified under section 4 below) these Non-Personal Data, including for customizing, enhancing, optimizing, maintaining and/or improving the quality of the App and/or Website, such as for determining the optimal screen resolution, language and font settings. To the extent that the above Non-Personal Data do not amount to personal data under any law applicable to our collection, holding, processing and/or use of your Personal Data, this Policy in no way restricts or limits our collection, use, handling and provision of such Non-Personal Data.

We use web analytics services including Google Firebase Analytics, Google Analytics and Google Adwords to obtain various types of non-personally identifiable demographics information from our App and/or Website users including, but are not limited to, gender, age, location and interests our App and Website users. These information are obtained for us to operate, maintain and/or improve the App and/or Website.

1.3 Collection of Your Source IP Address/Location Information

When you access the App, we may use GPS or other technologies to determine and collect information about the current location of your device, if you choose to enable location tracking on your device. This geo-location data is collected anonymously in a form that does not personally identify you. Advertisements and certain content may be directed to your device as a result of this geo-location data. This data shall be considered Non-Personal Data to the extent that they do not fall within the definition of “Personal Data” under any laws applicable to our collection, holding, processing and/or use of your personal data: to the extent that the laws of certain jurisdictions treat this “Non-Personal Data” as Personal Data (for example under EEA Member State laws), KEF will comply with those laws, as described elsewhere in this Privacy Policy. We use geo-location data for customizing, providing and improving our services and your browsing experience on the App and/or Website. If you enable this feature, the current location of your device will be stored locally on your mobile device which will be used by the App and/or Website to serve you certain contents tied to the relevant location. If you elect to have your location-based searches saved to your history, we will store such information on our servers. You can choose to turn off location tracking at any time by changing the settings on your browser and/or device. This will not affect your ability to access or use the KEF Website or App, but it may mean that we will serve you advertisements or other contents that are less relevant to your location.

We may share the geo-location data of your device with our data processors for customizing, providing and improving our services and your browsing experience on the App and/or Website. When this type of data is shared with our data processors for the above purposes, the data do not individually identify you, and the other parties do not have access to your personally identifiable information.

1.4 Use of cookies

You should be aware that when you use our App and/or Website, we may collect information by using cookies, web beacons or unique device identifiers to identify your device that is accessing the App and/or Website. Cookies are small text files that are stored on your mobile device when you access the App or Website, and they record your preferences and actions when accessing the same. We use cookies to track the use of and the browsing behavior on the App and/or Website, as well as to monitor traffic, to maintain and improve the App, and to customize, enhance and optimize your browsing experience on the App and/or Website to make it easier and/or more convenient for your use. Cookies do not recognize you personally and are not harmful to your device. None of the cookies that we use contain information such as your real name or address, so you cannot be identified personally by them.

Most browsers are initially set up to accept cookies. You can manage and adjust your cookies settings at any time by changing the browser setting (e.g. Google Chrome setting) for your device to disable cookies or clear all cookies and web browsing histories. However, if you choose to decline or disable cookies on your device, certain features and functionality of the App and/or Website will not work properly, e.g. the items added to your shopping cart may be deleted once you exit the App and/or Website.

We use the following types of cookies when you access our App and/or Website:

  • Essential cookies: These cookies enable you to use our Website and/or App; they are essential to enable you to browse our Website and/or App and use certain features. Disabling them may prevent you from using certain parts of the Website and/or App. These cookies also help keep our Website and App safe and secure.
  • Preference cookies: These cookies store information such as your location data and language selection, login data and website preferences. Without these cookies, our Website and/or App may not be able to remember certain choices you have previously made or personalize your browsing experience by providing you with relevant information. These cookies can also be used to recognize your device so that you do not have to provide the same information more than once.
  • Performance cookies: These cookies collect information about how you use our Website and/or App, such as which pages you visit regularly. These cookies are used to provide you with a high-quality experience by doing things such as tracking page load, site response times, and error messages. They are also used to gather feedback on customer satisfaction through surveys.
  • Content / advertising cookies: These cookies gather information about your use of our Website and/or App so we may improve your experience and provide you with more relevant content and advertising. They remember that you've visited our Website and/or App and help us understand how you use them. Some of these cookies are from third parties that collect information about users of our Website and App in order to provide advertising based on users’ online activities.  The third parties involved in this type of advertising collect internet browsing information (e.g., websites visited, time of visit) across different websites and over time, and they may use the information they collect on our Website to provide you ads (from us and other companies) across the internet.  

2. How we use your data

We may use your Personal Data and Non-Personal Data in the following ways:

- register, verify and manage your account on the App and/or Website;
- facilitate your log-in access to the App and/or Website including through the use of cookies, as described above, e.g. establish and maintain your logged-on identity so that you can conveniently browse, access and use the App and/or Website without being requested to log-on repeatedly;
- processing your purchase orders (whether on the Website, at KEF’s Physical Locations or otherwise) and contacting you regarding your purchase orders if necessary, as well as arranging delivery of the purchased goods;
- copying, distributing, publishing, sharing or otherwise exploiting your user-generated contents on the App,  Website or other KEF social media platforms, in whole or in part, through KEF’s Website, App, other social media accounts (such as KEF’s Facebook and/or Instagram Page) or any other marketing campaigns of KEF
- providing product warranty and maintenance services and customer and/or technical support to you; 
- communicating with you about your account and sending you information about our products and services, as well as features of the App and/or Website;
- operating, monitoring, customizing, enhancing, maintaining, optimizing and/or improving the App, the Website and/or the KEF Physical Locations as well as our goods and/or services offered and customizing, providing and improving our services and your browsing experience on the App and/or Website;
- obtaining various types of demographics information from our App and/or Website, which we use to operate, maintain and/or improve the App and/or Website;
- reviewing and customizing the advertising and content of the App and/or Website, as well as promotional materials at KEF’s Physical Locations;
- reviewing, improving and strengthening our marketing strategies, including without limitation to formulating and/or conducting market analysis and research, such as interviews and focus groups;
- administering contests, competitions and promotions including informing you of a prize you have won; 
- managing and responding to your comments and inquiries submitted to us;
- communicating with you about changes to our policies or terms and conditions;
- detecting, investigating and preventing activities that may violate our terms and conditions, policies or may be illegal;
- compile, process and generate statistics and crash reports for the App and/or Website, and performing statistical, demographic, and marketing analyses of our customers as well as users of the App and/or Website;
- compile, maintain and update our database of account holders and users on the App and/or Website as well as visitors at the KEF Physical Locations;
- our customer relationship management (such as conducting consumer satisfaction surveys) as well as other internal management or administrative purposes in relation to the App, Website and/or KEF’s Physical Locations.

3. Use of Personal Data in Direct Marketing

We also intend to use your Personal Data in direct marketing, but we will not do so without obtaining your prior consent.  We and/or our data processors acting for and on our behalf may collect and use your name, gender, birthday, email and postal address, telephone number, company, job title, education, marital status,interests and purchase activity to provide you with information regarding our audio and electronic goods and services, if you choose to allow us to do so.

Our direct marketing activities may include communication by post, telephone, email, SMS, App notifications and/or other mobile communication applications (such as WhatsApp, WeChat and/or Line) about our App, Website, KEF Physical Locations as well as our products, services, newsletters, events, contests, competitions, surveys, offers and promotions connected with the audio and/or electronic goods and services provided by us.

When you first register for an account on the Website and/or the App or when you first provide your personal information to us at the KEF Physical Locations or through other means of communication such as email, if you do not want your Personal Data to be used for direct marketing purposes, please do not tick the checkbox which allows you to opt into our newsletters and/or direct marketing activities.

You may also change your mind and request that we stop sending you direct marking materials/communications or to cease using or providing your Personal Data for any direct marketing purposes at any time by following the opt-out / unsubscribe facility provided in our marketing materials or by emailing us at data@kef.com.  We will, at no cost to you, act on your request within 7 working days in order to ensure that you are not included in future direct marketing promotions.

We do not share, sell, transfer, provide, rent or trade Personal Data to or with third parties for their own direct marketing purposes unless we have obtained your consent in accordance with the requirements under the applicable law.

4. Who do we provide your data to?

We take measures to keep your Personal Data secure and confidential. We may share your Personal Data with the following third parties, and will only seek your consent to do so if this is required by your local law.:

-third party logistics company in order to arrange delivery of the goods you have purchased from our App, Website and/or KEF Physical Locations;
- agents, contractors or other third-party service providers providing administrative, telecommunications, computer, payment, fraud prevention, insurance, data processing or other services to us in connection with the operation of our business (such as professional advisors, telemarketing companies, call center service providers, or data entry companies)
- our affiliates or subsidiaries in the audio and electronics industry for the purposes mentioned in section 2 above; and
- e-commerce platform providers on which KEF sells and/or offers its products for sale for the purpose of processing your purchase orders, sales delivery, conducting KEF’s marketing campaigns as well as any other purposes as specified under section 2 above for and on KEF’s behalf.

The above parties will only process your Personal Data for and on our behalf as set out in this Policy and will not process your Personal Data for their own purposes. They owe a duty of confidentiality to us and we require them to contractually agree to hold, process and use your Personal Data in compliance with this Policy and in accordance with our instructions.

We may also share your Personal Data with third party businesses in the event that all or substantially all of our assets are sold or transferred to another party, or another transaction occurs in which your personal information is one of the business assets transferred.

In addition, we may also share your Personal Data to third party websites, mobile apps or social media platforms (“Third Party Services”) if you choose to link or otherwise connect your KEF membership account or App with such Third Party Services.  If you choose to connect your KEF membership account or App with any Third Party Services such as Facebook, you will be sharing your Personal Data with these Third Party Services.  We are not responsible for, have no control over and shall not be liable for how the Third Party Services will use, process or share your Personal Data.  You should make sure you read and agree to their respective privacy policies before connecting with any Third Party Services and only connect your KEF membership account or App with Third Party Services that you trust.

We may also disclose your Personal Data to law enforcement agencies, regulatory bodies, or other people or entities if such disclosure is reasonably necessary to (i) satisfy any applicable law, regulation, legal process or enforceable governmental request including but not limited to those under the applicable law; (ii) detect, prevent or otherwise address fraud or security issues; or (iii) protect against harm to the rights, property or safety of us, our subsidiaries, affiliates or the public as required or permitted by law.

5. Children’s privacy

We do not knowingly collect personal information from children aged under 13 or individuals under the age of majority in the country that they live. If you believe that we have inadvertently collected such information, please contact us at data@kef.com so that we can promptly obtain parental consent or remove the information.

6. Data Security

Physical records of your Personal Data will be stored in a secure location with restricted access. Electronic copies of your Personal Data will be stored on servers maintained by us and/or our third party service providers, which are situated in secure locations and protected by adequate data security measures (for example, sensitive data is encrypted before being transmitted over the Internet). The App, the Website and the computers and servers that supply data to the App and/or Website incorporate reasonable safeguards to protect the security, integrity, completeness, accuracy and privacy of the Personal Data that we may collect and we have put into place reasonable precautions to protect such information from loss, destruction, misuse, unauthorized access, disclosure and alteration.

We take reasonable administrative, physical and electronic measures designed to safeguard and protect your information from unauthorized access or disclosure. This includes utilizing Secure Sockets Layer (SSL) software, which encrypts the Personal Data and information you input (such as Website log-in details), and storing your information in an encrypted form behind a firewall designed to block access from outside our network.

However, while we try our best to safeguard your Personal Data once we receive it, no security or encryption method can be guaranteed to protect information from hackers or human error, and no transmission of data over the Internet or any other public network can be guaranteed to be 100% secure.

7. Storage or processing of data

The information that we collect may be stored or processed on computers or servers located in Hong Kong, Shanghai, United Kingdom, United States, as well as any country where we do business. If you are accessing the Website and/or the App from and/or visiting KEF’s Physical Locations outside the EEA, by providing us with your Personal Data or by accessing and using the App and/or Website, you consent to the transfer of your Personal Data to our facilities outside of the country in which you have provided your Personal Data to us.  The personal data protection laws of those countries where your Personal Data are stored might not be as stringent or comprehensive as those in your country, but we will take all reasonable steps to ensure the protection of your privacy and will only collect and use your Personal Data for the purposes which are set out in this Policy.

If you are accessing the Website and/or the App from and/or visiting KEF’s Physical Locations inside the EEA (i.e. including an EU Member State), please see Section 13, below, for information about our international data transfer practices.

8. Your obligation to keep your access rights secure

If you register an account on our Website and/or App, you are entirely responsible for ensuring and protecting the security and confidentiality of your password and account. You are also entirely responsible for any and all activities that occur under your account and we shall not be held liable for any claims, loss or damage resulting from a breach of the foregoing or any unauthorized use of your account.

9. Data retention

We will not keep your Personal Data for longer than is necessary to fulfil the purposes and any directly-related purposes for which such Personal Data is collected. We will take into account any legal obligations that require us to retain the Personal Data for a certain period of time as well as the duration of your use of our Website and App. If you wish to de-register from our Website and/or App, amend or update your Personal Data, or request that we no longer use your Personal Data to provide you with the information or services you have requested, please contact us at data@kef.com.

10. Links to third party websites

Our Website and/or App may contain links to third party websites. These links are provided solely as a convenience. KEF does not endorse any third party websites. Access to any other website through any links provided on our Website and/or App is at your own risk. KEF is not responsible for the content of any such websites or the accuracy or reliability of any information, data or other contents of those websites. We encourage you to consult the privacy policies of any third party websites that you visit.

11. Access to, update and withdrawal use of Personal Data

If you are accessing the Website and/or the App from and/or visiting KEF’s Physical Locations outside of the EEA, please note that you may exercise your right to know whether we hold your Personal Data, what type of Personal Data is held and request access to, correction of, or deletion of your Personal Data held by us.  If you wish to:

- have access to your Personal Data, for which we may charge a reasonable fee for complying with your request;
- correct any Personal Data relating to you which is inaccurate; or
- withdraw your consent to the use of your Personal Data by us (however, withdrawing consent may affect your access and use of our App and/or Website), 

you may send such requests or inquiries to our Data Manager at data@kef.com.

If you are accessing the Website and./or the App from inside the EEA (i.e. including an EU Member State), please see Section 13, below, for information about your rights as a data subject.

12. Controlling your Personal Data

You can stop our collection of information by the App by opting-out using the functions in the App.  You may also stop our collection of information by the App and/or Website by uninstalling the App and by cease using the Website. To uninstall the App, you may use the standard uninstall processes as may be available as part of your mobile device or via the mobile application marketplace or network.

You may always opt-out of receiving communications from us.  We provide you with the opportunity to opt-out of receiving communications at the point where we request information about you and/or provide communications to you, or you can contact us via data@kef.com.

13. Users from the European Union

This section of the Policy only applies if you are accessing and using our Website and/or App from and/or visiting KEF’s Physical Locations in the EEA (including an EU Member State).  It supplements the information in the rest of the Policy, above.

GP Acoustics International Limited is the data controller in respect of the processing of users’ Personal Data collected through the Website, the App and/or at KEF’s Physical Locations.

13.1 Legal basis for processing of Personal Data

We describe in Section 1 what types of Personal Data we collect from you.  In Section 2, we describe the purposes for which we use and process that Personal Data.  In this section we set out the legal bases on which we rely for processing the Personal Data.

We rely on the following legal bases for processing Personal Data about you when you visit our Website, App from and/or the KEF Physical Locations in the EEA (including an EU Member State):

It is in KEF’s legitimate interests to:

  • Process your contact information, user name and password for the purposes of registering you to our Website and/or App, verifying and managing your account, including sending you information about your account.
  • Process your name and contact details as described in this Policy in order to provide you with information that you seek from KEF about our products and services, including contacting you with information regarding purchases you have made with us and arranging delivery of products, as well as customer service support information and information about changes to our policies or terms and conditions.
  • Process your information such as gender, date of birth, location, company, job title, education, marital status and interests, when you choose to provide some or all of this information to us, in order to understand the demographics of users of our App and/or Website and to verify your account.
  • Process information that you choose to publish on our App, Website or our social media platforms in order to contribute to our marketing campaigns.
  • Process your financial information (including account information and purchase activity) in order to fulfil your orders and in order to prevent fraud and other illegal activities on our Website and/or App.
  • Using information about your visits to and usage of our Website and/or App (including your IP address, browsing preferences, device information, unique device identifiers, geolocation information and other information about your use of the Website and/or App), visits to the KEF Physical Locations and information you provide us in surveys, marketing research questionnaires and/or focus groups in which you choose to participate in order to customize, enhance and optimize your experience on the Website and/or App and to help us to provide, maintain, optimize and improve the Website and/or App and improve your experience at the KEF Physical Locations.
  • Monitor compliance with our terms and conditions of use on our Website and/or App and monitor any illegal activity on our Website and/or App.
  • Performing a contract that we have entered into with you to provide you with the information, products or services that you have requested or purchased from us (or won, in the case of contests, competitions or promotions that you have chosen to enter), including fulfilling our maintenance services and customer and/or technical support services obligations to you.
  • Complying with applicable laws and regulations and KEF’s legal obligations such as accounting and tax requirements.
  • Where necessary, we will procure your consent for processing certain Personal Data (for example, with respect to electronic marketing communications, as described in Section 3, above, and with respect to the use of geolocation data, if you choose to enable location tracking on your device, as described in Section 1.3, above). If we process your Personal Data on the basis of your consent, you may subsequently withdraw that consent at any time by the means indicated at the time consent is procured and/or by emailing us at data@kef.com.  This does not affect the lawfulness of the processing that occurred on the basis of your earlier consent, before its withdrawal.


You are not required to provide KEF with Personal Data when you visit or use our Website and/or App or when you visit the KEF Physical Locations, but if you do not do so in the circumstances described above, we will not be able to provide you with certain information you request or with all of our products and services, and you will not be able to use all the features of our Website and/or App.

13.2 International data transfers

Please note that your Personal Data may be transferred to KEF affiliates or subsidiaries operating in countries outside the EEA, including but not limited to the United States, Hong Kong, China, Singapore, Taiwan, Japan and Dubai. In addition, the service providers and other third parties with whom KEF may share information (as described in Section 4) may be based outside the EEA. Data protection laws may or may not apply in jurisdictions outside the EEA or may not be as stringent as those in the EEA. In any case, KEF will implement appropriate contractual measures (such as standard data protection clauses, a copy of which you can obtain by contacting data@kef.com) to ensure that the relevant KEF entities and third parties outside the EEA provide an adequate level of protection to your Personal Data as set out in this Policy and as required by applicable local law.

13.3 Your rights as a data subject

You are entitled to request access to, rectification or erasure of Personal Data relating to you or restriction of processing or to object to processing of such Personal Data and other rights in accordance with applicable law.  You may also ask for your Personal Data to be ported to third parties in accordance with applicable law.  If you wish to enforce your rights, please contact us at data@kef.com.  We will provide you with a response in accordance with applicable data protection law.  KEF may refuse to provide such information in limited circumstances under applicable local law.

You also have the right to lodge a complaint before your local data privacy authority should we violate applicable data privacy laws(s) in our processing of your personal information.

14. Enquiries / Contact Us

This Policy applies to the collection, use, holding and processing of your personal data by us, which includes the following entities:

- GP Acoustics International Limited
- GP Acoustics GmbH
- GP Acoustics (China) Limited
- GP Acoustics (HK) Limited
- GP Acoustics (Singapore) Pte Ltd
- GP Acoustics (Taiwan) Limited
- GP Acoustics (UK) Limited
- GP Acoustics (US) Inc.
- GP Acoustics (Middle-East) DWC-LLC
- KEF Japan Inc

If you have any questions or complaints, or if you wish to access or correct your Personal Data or withdraw your consent to the use of your Personal Data held by us, or exercise any of your other rights, please contact our Data Manager at data@kef.com.

If you are a data subject in the EEA (including an EU Member State), you may also contact us by post via any one of the following addresses closest to you:-

GP Acoustics International Limited
9/F, Building 12W,Hong Kong Science Park, New Territories, Hong Kong

GP Acoustics GmbH
Kruppstraße 82-100, 45145 Essen

GP Acoustics (UK) Limited
Park House
Crawley Business Quarter
Manor Royal
Crawley
West Sussex RH10 9AD United Kingdom

Zmień kraj/ Region
  1. KEF International
  2. Australia
  3. Belgium
  4. Belgium (Flemish)
  5. Canada (English)
  6. Canada (Français)
  7. France
  8. Germany / Austria / Switzerland
  9. Hong Kong / Macau / Singapore
  1. Mexico
  2. Netherlands
  3. Poland
  4. Russia
  5. United Kingdom
  6. United States
  7. 中国
  8. 日本
  9. 台灣

Argentina

Name DISTEA S. R. L.
Address J.A. Garcia 2015, c1416eku, Buenos Aires
Telephone +5411 4583 5235
Email info@distea.com.ar

Australia

Name Advance Audio Australia
Address Unit7/509-529
Parramatta Road Leichhardt
NSW 2040
Telephone +61 2 9561 0799
Fax +61 2 9569 1085
Web www.advanceaudio.com.au
Email info.ap@kef.com

Austria

Name GP Acoustics GmbH
Address Kruppstr. 82 - 100, 45145 Essen, Germany
Telephone +49 0201-17039-0
Web de.kef.com
Email info.de@kef.com

Bahrain

Name GP Acoustics Middle East (DWC) LLC.
Address Office no.365, Building-A-5, Business Park, Dubai World Central, Dubai
Telephone +971 4 8879694 / +971 52 7963413
Email info.mea@kef.com

Bahrain (Premium Audio)

Name Hi Fi City L.L.C.
Address PO Box 7344
Dubai
Telephone +97 14 221 85 05
Fax +97 14 221 52 58
Email feroz@hifi-city.com

Bangladesh

Name CYBER MUSIC
Address PLOT 27, LATIF EMPORIUM,
SHOP 9 (G/F), SECTOR 3,
UTTARA MODEL TOWN
UTTARA, DHAKA - 1230 State
BANGLADESH
Telephone 880-8912685
Contact Mr. AHSAN HABIB
Email omnitech@speedbd.net

Belarus

Name TechnoNika Ltd
Address 65A -18
Timiryazeva Str.
Minsk
Belarus
220035
Minsk
Telephone +375 29 601 66 33
Fax +37517 254 76 55
Web www.technonika.shop.by
Email tn@mail.by

Belgium (Flemish)

Name GP Acoustics UK Ltd
Address Eccleston Road, Tovil
Maidstone, ME15 6QP, KENT
Royaume Uni
Telephone +32(0)2/468 30 33
Fax +32(0)2/469 07 38
Email info.be@kef.com

Belgium (Français)

Name GP Acoustics UK Ltd
Address Eccleston Road, Tovil
Maidstone, ME15 6QP, KENT
Royaume Uni
Telephone +32(0)2/468 30 33
Fax +32(0)2/469 07 38
Email info.be@kef.com

Brazil

Name MD ELETRO
Telephone +55 45 3523 9117
+55 45 9972 1058
Contact Andre Camargo
Web www.mdeletro.com.br
Email contato@mdeletro.com.br

Brunei

Name L.K.C. Evolution Company
Address 103C, Jubilee Hotel Plaza, Bandar Seri Begawan 858111, Brunei Darussalam
Telephone +673 2228785
Fax +673 2228786
Email lkcbrunei@gmail.com

Barbados

Name Key systems solutions
Address Lot 4 G
Lower Estate
St. Michael
Barbados
Telephone (246) 434-0007
Fax (246) 434-0006
Web http://www.keysystemsolutions.com
Email rgarcia@keysystemsolutions.com

Bulgaria

Name Alfastar
Address 39 Solunska Street
Sofia
BG-1000
Telephone +359 298 67 329
Web www.homecinema-bg.com
Email info@homecinema-bg.com

Canada (English)

Name GP Acoustics (US) Ltd
Address 10 Timber Lane
Marlboro
New Jersey
US-07746
Telephone +1 732 683 23 56
Fax +1 732 683 23 58
Web ca.kef.com
Email info.us@kef.com

Canada (Français)

Name GP Acoustics (US) Ltd
Address 10 Timber Lane Marlboro New Jersey US-07746
Telephone +1 732 683 23 56
Fax +1 732 683 23 58
Website ca.kef.com
Email info.us@kef.com

Carribean

Name AVE - Audio Video Export
Address 10125 NW 116th Way
Suite 13
Miami
FL 33178
Telephone +1 305 885 3821
Fax +1 305 885 3823
Website www.av-export.com
Email michael@av-export.com

Cayman Islands

Name The Audiophile
Address Governor's Square
Unit #4-103
West Bay Road
Grand Cayman
KY1-1108
Telephone +1 345-746-4434
Email theaudiophile@weststartv.com

Chile

Name Comunicaciones Ak-Itec
Address Dardignac No. 533
Of. 301 A Recoleta
Santiago
Telephone +56 2-735-2765
Web www.akitec.cl
Email akitec@akitec.cl

China

Name 金柏电子有限公司 (深圳)
Address 深圳深南东路 5002 号地王商业中心 2202 室
邮编: 518008
Telephone +86 400-930-9301
Fax +86 (755) 8246 0125
Web www.kef.com/cn
Email info.cn@kef.com

Colombia

Name SchallerTech
Address Cra 53 No 79 – 68
Barranquilla
Telephone (5)3681516
Web www.schalleraudio.com
Email greg@schallertech.com

Costa Rica

Name Audio City
Address Apto. 1411-1250 Escazu
San Jose
Telephone +506 2228-6549
Web www.audiocitycr.com
Email herbert@audiocitycr.com

Croatia

Name Sigma Audio Koncept d.o.o.
Address Jackovina 37
Zagreb
HR-10090
Telephone +385 (1) 383 28 14
Fax +385 (1) 348 36 14
Web www.sigma-audiokoncept.hr
Email info@sigma-audiokoncept.hr

Cyprus

Name P. K. Digital HiFi Ltd
Address 8a, Ifigenias street 2007, Nicosia
Telephone +357 2275 7738
Fax +357 2275 2411
Email michael.pk@cytanet.com.cy

Czech Republic

Name Perfect Sound Group s.r.o.
Address Cercanska 640/30;
140 00 Praha 4 – Krc,
Czech Republic
Telephone +420 272 658 390
Web www.perfectsoundgroup.cz
Email ludvik.zabak@perfectsoundgroup.cz

Denmark

Name Bülow: Steensen A/S
Address Ø. Kringelvej 32
DK-8250 Egaa
Telephone +45 86 21 66 18
Fax 0045 98901143
Web www.bulowtrading.dk
Email cb@bulowsteensen.dk

Ecuador

Name Audio & Video Design
Address 434 Avenida Las Lomas
Guayaqui
Telephone 04-2381162
Web www.arkielectronics.com
Email tosh@telconet.net

Egypt

Name Application Sound Advisor
Contact Person Hossam Kamal, General Manager
Randa Sanad, Operations Manager
Telephone +20 25 19 54 74
Mobile +20 12 31 99 000
Email hossam.kamal@applicationseg.com

Finland

Name Highend Studio Finland Oy
Address Itälahdenkatu 20 B
00210
Helsinki
Telephone +358(0)40 561 4597
Email info@highendstudio.fi

France

Name GP Acoustics UK Ltd
Address Eccleston Road, Tovil
Maidstone, ME15 6QP, KENT
Royaume Uni
Telephone +33 2 47 80 48 61
Fax +33 2 47 27 89 64
Website fr.kef.com
Email info.fr@kef.com

Germany

Name GP Acoustics GmbH
Address Kruppstr. 82 – 100
45145 Essen
Telefon 0201-17039-0
Telefax 0201-17039-100
Web de.kef.com
Email info.de@kef.com

Greece

Name E.T.Y.T. Ltd
Address 12 Areopoleos Str
145 64
Kifissia
Kifissia
Telephone +30 210 6741363
Fax +30 210 6206278
Web www.etyt.gr
Email info@etyt.gr

Hong Kong

Name GP Acoustics HK Service Centre
Address Unit 5B, 2/F,
Hong Kong Worsted Mills Industrial Building,
31-39 Wo Tong Tsui Street,
Kwai Chung, N.T.
Hong Kong
Opening Hours 9am to 5pm, Mon to Fri – except Public Holiday
Telephone +852 2410 8188
Web hk.kef.com
Email info.hk@kef.com

Hungary

Name A.i.d.a Audio Kft
Address Olt U. 37
Budapest
HU-1112
Telephone +36 1248 2030
Fax +36 1248 2039
Web www.aida-audio.hu
Email gvanja@aida-audio.hu

India

Name Advanced Audio Solutions (Bangalore) PVT Limited (PRO FX)
Address Dynamic House, 64 Church Street, Bangalore, IN-560 001, India
Fax +91 80 25594298
Web www.profx.com
Email info.ap@kef.com

Indonesia

Name V2 Indonesia
Address 5th Floor Intiland Tower, Jl. Jendral Sudirman 32, Jakarta 10220
Telephone +62 21 5785 3547
Website www.v2indonesia.com/Newv2/kontak.php

Iran

Name GP Acoustics Middle East (DWC) LLC.
Address Office no.365, Building-A-5, Business Park, Dubai World Central, Dubai
Telephone +971 4 8879694 / +971 52 7963413
Email info.mea@kef.com

Israel

Name Millenium line ltd
Address 2 Habarzel street, Ramat hachayal
Telephone +972 3 6032892
Fax +972 3 6492679
Web www.netoneto.co.il
Email sales@netoneto.co.il

Italy

Name HIFIGHT Srl
Address Via Enrico Fermi, 20/2
35030 - Rubano (PD) - Italia
Telephone +39.049.7450108 / 109
Web www.hifight.it

Japan

Name 株式会社 KEF JAPAN
Address 〒135ー8071 東京都江東区有明3-6-11TFTビル東館1階
Telephone +81(0)3-3528-2101
Web jp.kef.com
Email info.jp@kef.com

Jordan

Name GP Acoustics Middle East (DWC) LLC.
Address Office no.365, Building-A-5, Business Park, Dubai World Central, Dubai
Telephone +971 4 8879694 / +971 52 7963413
Email info.mea@kef.com

Kuwait

Name GP Acoustics Middle East (DWC) LLC.
Address Office no.365, Building-A-5, Business Park, Dubai World Central, Dubai
Telephone +971 4 8879694 / +971 52 7963413
Email info.mea@kef.com

Kuwait (Premium Audio)

Name Alghanim
Contact Person Khalid Hassan, Sales Manager
Telephone +965 18811113 (2163)
Mobile +965 66 16 54 58
Email khasan@alghanim.com

Latin America

Name AVE - Audio Video Export
Address 10125 NW 116th Way
Suite 13
Miami
FL
33178
Telephone +1 305 885 3821
Fax +1 305 885 3823
Web www.av-export.com
Email michael@av-export.com

Latvia

Name Audiostars SIA
Address Stabu 56-1
LV-1011 RIGA
Telephone +371 67285831
Fax +371 67287783
Website www.audiostars.lv
Email mezzo@audiostars.lv

Lebanon

Name GP Acoustics Middle East (DWC) LLC.
Address Office no.365, Building-A-5, Business Park, Dubai World Central, Dubai
Telephone +971 4 8879694 / +971 52 7963413
Email info.mea@kef.com

Lebanon (Custom Installation)

Name OBEI S.A.L.
Address Armenia Street, Mar Mikhayel, 1203 Beirut, Beirut
Telephone +961 1 569 057/ +961 70 957 289
Email jmdoummar@obei.com

Lithuania

Name: JSC "A Cappella"
Address: Ausros Vartu str. 5 / Pasazo skg., 01304 Vilnius
Telephone: +370 5 2122296
Website: www.acappella.lt
Email: info@acappella.lt

Luxemburg

Name GP Acoustics S.A.S.
Address Rue des Granges Galand 39
Saint Avertin CEDEX
F-37554
Telephone +332 47 80 48 61
Fax +332 47 27 89 64

Malaysia

Name PERFECT Hi-Fi Sdn Bhd
Address 57A, 1st Floor IOI Mall , Bandar Puchong Jaya, 47170, Selangor, Malaysia
Telephone +60 3-5882 1693
Website www.perfecthifi.com.my
Email info.ap@kef.com

Maldive Islands

Name Lintel Investments and Management Service (PVT) Ltd
Address Ma. Maadheli
Majeedhee Magu
Malé
Telephone +96 03310742
Fax +96 03324865
Email info@lintel.com.mv

Malta

Name ASTRAL Enterprises Ltd
Address ASTRAL Enterprises Ltd, Marina Court, Abate Rigord Street, Ta' Xbiex
Telephone +356 21-34-55-22
Fax +356 213 19 576
Website www.astral.com.mt
Email info@astral.com.mt

Mexico

Name Equipos y Cintas S.A. de C.V.
Address Pennsylvania No. 309 Local 5. Col. Nápoles. Deleg. Benito Juárez. México D. F. C.P. 03810
Telephone +52 (55) 5543 4763
Web www.eyc.mx
Email kef@equiposycintas.com.mx

Moldova

Name DVD Planet SRL
Address Calea Calarasi 168
Bucharest
030629
Telephone +40 732 17 3333
Fax +40 741 71 5555
Web www.dvdplanet.ro
Email office@dvdplanet.ro

Nepal

Name Jyotishree Pvt. Ltd.
Address Kathmandu, Nepal
Telephone -4259166, 4230314
Fax -00977-1-4242613
Website www.jyotishree.com
Email lokesh@jyotishree.com

Netherlands

Name GP Acoustics GmbH
Address Kruppstr. 82 – 100
45145 Essen
Telephone 00-49-201-17039-0
Fax 00-49-201-17039-100
Web nl.kef.com
Email info.nl@kef.com

New Zealand

Name Computer Dynamics Limited
Address 130 Bush Road, Albany, Auckland 0632, New Zealand
Telephone +64 9 415 9002
Website cdlnz.com
Email info.ap@kef.com

Norway

Name Neby Hi-Fi Concept AS
Address Sandakerveien 24 C
0473 Oslo
Norway
Telephone T (+47) 23 23 43 60

Oman

Name GP Acoustics Middle East (DWC) LLC.
Address Office no.365, Building-A-5, Business Park, Dubai World Central, Dubai
Telephone +971 4 8879694 / +971 52 7963413
Email info.mea@kef.com

Oman (Premium Audio)

Name Hi Fi City L.L.C.
Address PO Box 7344
Dubai
Telephone +97 14 221 85 05
Fax +97 14 221 52 58
Email feroz@hifi-city.com

Pakistan

Name Hina Import & Export
Address 1st Floor Plot 22-C/II, 2nd Zamzama Commercial Lane, Phase V, D.H.A., Karachi-Pakistan
Telephone +92 21 35822906 7
Website www.hinagroup.org
Email info.ap@kef.com

Panama

Name Elephant Audio S.A.
Address Calle 75A San Francisco, Casa #8
Panama, Panama
Telephone +507 2261273
Contact Jaime de Roux
Website www.elephant.com.pa
Email info@elephant.com.pa

Peru

Name SONAR
Address Lima, Perú
Telephone 440-3095
Web www.sonar.com.pe
Email cliffday@sonar.com.pe

Philippines

Name CO BAN KIAT HARDWARE, INC.
Address 231 JUAN LUNA STREET, CO BAN KIAT BUILDING II, BINONDO MANILA PHILIPPINES
Telephone +63.2.2476557/ +63.2.2432734
Website cbkhardware.com
Email info.ap@kef.com

Poland

Name GP Acoustics GmbH
Address Kruppstr. 82 – 100
45145 Essen
Telephone 0201-17039-0
Fax 0201-17039-100
Web http://www.kef.com/pl
Email info.po@kef.com

Portugal

Name Infinite Connections Unipessoal, Lda.
Address Rua Braancamp no. 9, 5 E
PT-1250-48 Lisbon
Telephone +351 213162048
Fax +351 917 616 230
Web www.infiniteconnections.pt
Email joao.cunha@infiniteconnections.pt

Qatar

Name GP Acoustics Middle East (DWC) LLC.
Address Office no.365, Building-A-5, Business Park, Dubai World Central, Dubai
Telephone +971 4 8879694 / +971 52 7963413
Email info.mea@kef.com

Qatar (Premium Audio)

Name Hi Fi City L.L.C.
Address PO Box 7344
Dubai
Telephone +97 14 221 85 05
Fax +97 14 221 52 58
Email feroz@hifi-city.com

Romania

Name Cladirea DVDPLANET
Address Daniel Barcianu, 22
Sector 3
Bucuresti
Telephone 0732 17 3333, 0749 17 3333
Fax +40 741 71 5555
Website www.dvdplanet.ro
Email office@dvdplanet.ro

Russia

Name MMS
Address 23/5,
B. Novodmitrovskaya St.,
Moscow,
127015,
Russia
Теl +7 495 788-4500
Website www.mms-cinema.ru
Email shashenkov@mms.ru

Saudi Arabia

Name GP Acoustics Middle East (DWC) LLC.
Address Office no.365, Building-A-5, Business Park, Dubai World Central, Dubai
Telephone +971 4 8879694 / +971 52 7963413
Email info.mea@kef.com

Serbia

Name PLAYER PLUS
Address Sestara Strain 1/13, Beograd
Telephone +381 11 334 7442
Web www.player.rs
Email hifi@player.rs

Singapore

Name GP Acoustics(SG) Limited
Address 1 Coleman Street, #01-18, The Adelphi, Singapore, 179803
Telephone +65 6338 7011 / +65 6748 8918
Fax +65 6338 4140
Website international.kef.com
Email info.sg@kef.com

Slovakia

Name Perfect Sound Group s.r.o.
Address Cercanska 640/30;
140 00 Praha 4 – Krc,
Czech Republic
Telephone +420 272 658 390
Website www.perfectsoundgroup.cz
Email ludvik.zabak@perfectsoundgroup.cz

Slovenjia

Name DIGITALIJA
Address Kamniška 41
Telephone +386 (0) 59 93 84 80
Web http://www.digitalija-shop.si
Email digitalija@digitalija.si

South Africa

Name SKY AUDIO PTY LTD
Address 13 EDDINGTON CRESCENT
HIGHVELD TECHNO PARK
HIGHVELD
CENTURION
0169
Telephone +27 12 665 2932
Contact Isabel Koch
Email Isabel@skyaudio.co.za

South Korea

Name Sovico AV Corporation
Address 1027-5, Bangbae3-dong, Seocho-gu, Seoul, 137-851, South Korea
Telephone +82 2 2106 2875
Web www.sovicoav.co.kr
Email info.ap@kef.com

Spain

Name GEDELSON S.A.
Address C/Calvet, 5
08021 - Barcelona
Barcelona
Telephone +34 93 1162491
Web www.gedelson.es
Email paco@gedelson.es

Sri Lanka

Name Multiform Interlining Mfg. (Lanka) Ltd.
Address No. 26, Tickell Road, Colombo 8, Sri Lanka
Telephone +94 112698924
Email info.ap@kef.com

Switzerland

Name GP Acoustics GmbH
Address Kruppstr. 82 - 100, 45145 Essen, Germany
Telephone +49 0201-17039-0
Website de.kef.com
Email info.de@kef.com

Sweden

Name Digitalbild Sverige Ab
Address Tellusvägen 9
Sollentuna
SE-19147
Telephone +46 87 77 2001
Fax +46 87 77 3301
Website www.digitalbild.se
Email info@digitalbild.se

Taiwan

Name 台灣金山音響有限公司
Address 台北市信義路4段415號5樓之4B
Telephone +886 (2) 2723 0868
Fax +886 (2) 2723 0818
Website tw.kef.com
Email info.tw@kef.com

Thailand

Name Home Hi-Fi Co. Ltd
Address 284 Baromraj-Chonnanee Rd., Chim Phli, Taling Chan, Bangkok 10170, Thailand
Telephone +66 2 448 5489 / +66 2 448 5465 6
Fax +66 02 408 8172
Email info.ap@kef.com

Turkey

Name EXTREME AUDIO
Address Buyukdere Cad. Uc Yol Mevkii NO.233 KAT: B2
34398 Maslak/Istanbul/Turkey
Telephone +90 444 3760 / +90 212 285 00 07
Fax +90 212 285 00 73
Website www.extreme-audio.com
Email import@extreme-audio.com

Ukraine

Name Orion 7 Co.
Address Gurenko Nikolay, Prospekt Pushkina 36A , Dnipro, 49006, Ukraine
Telephone +38 067 565 05 93
Fax +38 0562 32 20 20
Website www.orion7.com.ua
Email burmester@mail.ru

United Arab Emirates

Name GP Acoustics Middle East (DWC) LLC.
Address Office no.365, Building-A-5, Business Park, Dubai World Central, Dubai
Telephone +971 4 8879694 / +971 52 7963413
Email info.mea@kef.com

United Arab Emirates (Premium Audio)

Name DG+ (Sharaf DG LLC)
Address Level-1, Times Square Centre, Sheikh Zayed road, Dubai.
Contact no. +971 50 9207698
Contact person Sajid Ahsan Niyazi
Email sajid.ahsan@sharafdg.com

United Arab Emirates (Ci Residential)

Name DG+ (Sharaf DG LLC)
Address Level-1, Times Square Centre, Sheikh Zayed road, Dubai.
Telephone +971 50 9213432
Contact person Madan Malkoti
Email madan.malkoti@sharafdg.co

United Kingdom

Name GP Acoustics (UK) Ltd
Address Eccleston Road
Tovil, Maidstone
Kent, ME15 6QP
Telephone +44 1622 672 261
Fax +44 1622 750 653
Website uk.kef.com
Email info.uk@kef.com

Uruguay

Name Elite Home Theatre
Address Av. Italia y Orinoco ed. Salto Grande
Local 003
Punta del Este
Telephone +598 42-499-326
Email matias@eliteht.com.uy

USA

Name GP Acoustics (US) Ltd
Address 10 Timber Lane
Marlboro
New Jersey
US-07746
Telephone +1 732 683 23 56
Fax +1 732 683 23 58
Website us.kef.com
Email info.us@kef.com

Vietnam

Name Nguyen Vinh Hoang Pte.
Address 49C Tu Xuong St.,Dist.3, Ho Chi Minh City, Vietnam
Telephone +84 8 39325598
Email info.ap@kef.com